V.K.JAIN, B.C.GUPTA
Britannia Industries Ltd. – Appellant
Versus
State of West Bengal – Respondent
V.K.Jain, Presiding Member—The petitioner company advertised a Scheme captioned “50-50 Jodi Banao Offer” whereunder a person buying a pack of 50-50 Biscuit, 50-50 Maska Chaska or 50-50 Pepper Chakkar, all manufactured by the petitioner company, was to match the half picture found inside the pack with the other half of the said picture, which could be found only in some other pack of any of the above referred three products. If a person was able to match the two halfs of the same picture, he was entitled to participate in a draw of lot in which several prizes such as laptops, watches and mobile phones were included. For instance, the first half of Eiffel Tower could be matched only by the picture of the second half of Eiffel Tower, to participate in the lucky draw for a trip to Paris, the first and second half of the laptop were to be matched for participating in the lucky draw for winning a laptop, the first and second half of the mobile phone were to be matched for participating in the lucky draw to win a mobile phone, the second half of the wrist watch was to be matched with its first half to participate in a lucky draw for winning a wrist watch and two halfs of the sunglass
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