Invoking writ jurisdiction of this Court, the petitioner sought for a writ of certiorari to quash the order of the first respondent dated 15.09.2003 as confirmed by review order dated 19.2004 directing the petitioner's company to delete the words "Lords" from its existing name and change to some other name/prefix.

2. Affidavit in support of this writ petition and counter affidavit are perused. Heard the learned counsel for either side.

3. Learned counsel while advancing his argument on behalf of the petitioner would submit that the petitioner company was incorporated under Companies Act on 10.03.2003 under No.CIN U74210TN2003PTC050487. Certificate of incorporation was also issued to the petitioner's company. That eversince the petitioner's company was incorporated with the main objects as Engineers and contractors specialised in the field of Thermal, Hydro and acoustic insulation and suppliers of all insulation, ancillary materials, among other objects registered its name as Lords Insulations India Private Limited. Within a short period, the petitioner's company while was in its progress, the second respondent out of business rivalry and jealous moved an application befo