CUSTOMS EXCISE & SERVICE TAX APPELLATE TRIBUNAL
CHENNAI-III – Appellant
Versus
Ms Universal Colours India Pvt Ltd – Respondent
E/41357/2016
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CUSTOMS, EXCISE AND SERVICE TAX APPELLATE TRIBUNAL
CHENNAI
REGIONAL BENCH – COURT No. III
Excise Appeal No. 41357 of 2016
(Arising out of Order-in-Original No. 01/2016(CE) dated 06.01.2016 passed by Commissioner
of Central Excise, No. 26/1, Mahatma Gandhi Road, Nungambakkam, Chennai – 600 034)
Commissioner of GST and Central Excise ...Appellant
Chennai North Commissionerate,
No. 26/1, Mahatma Gandhi Road,
Nungambakkam,
Chennai – 600 034.
Versus
Mr. Universal Colours India Pvt. Ltd. ...Respondent
No. 22/1N, Attuputhur Village & Post,
Kanchipupram – 631 561.
APPEARANCE:
For the Appellant : Mr. M. Selvakumar, Authorised Representative
For the Respondent : Mr. Jaikumar, Advocate
CORAM:
HON’BLE MR. P. DINESHA, MEMBER (JUDICIAL)
HON’BLE MR. VASA SESHAGIRI RAO, MEMBER (TECHNICAL)
FINAL ORDER No. 40192 / 2026
DATE OF HEARING : 12.12.2025
DATE OF DECISION : 04.02.2026
Per Mr. VASA SESHAGIRI RAO
This appeal has been filed by the Department
against Order-in-Original No. 01/2016-CE dated 06.01.2016,
passed by the Commissioner of Central Excise, Chennai III
Commissionerate, whereby the demand of Central Excise
duty amounting to ₹1,18,40,175/- pertaining to the
extended period of limitation was dropped on the ground
that invocation of the extended period of limitation under the
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proviso to Section 11A of the Central Excise Act, 1944 was
not sustainable, while confirming duty of ₹17,13,395/- for
the normal period along with interest and imposing penalty
under Section 11AC(1)(a) of the Act.
1.2 The respondent, M/s. Universal Colours India
Pvt. Ltd., Kanchipuram is engaged in the manufacture of
stamp pads (small and medium) falling under CETH 9612 20
00, bearing the brand name “Faber-Castell”, owned by M/s.
A.W. Faber-Castell India Pvt. Ltd. The respondent was
registered with the Central Excise Department with effect
from 16.05.2011 and was availing SSI exemption under
Notification No. 08/2003-CE dated 01.03.2003.
1.3 During Internal Audit conducted in September
2014, it was noticed that stamp pads falling under Heading
9612 are notified goods under Section 4A of the Central
Excise Act, 1944 vide Notification No. 49/2008-CE (NT)
dated 24.12.2008, and were cleared in retail packages with
MRP affixed. However, the respondent had assessed duty by
adopting transaction value under Section 4, instead of MRP-
based valuation under Section 4A.
1.4 On this basis, Show Cause Notice No. 09/2015
dated 06.04.2015 was issued proposing to: a)Re-determine
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assessable value under Section 4A, b) Demand differential
duty of ₹1,35,53,570/- for the period March 2010 to
September 2014 by invoking the extended period, and c)
Impose penalty under Section 11AC.
1.5 The adjudicating authority, vide Order-in-
Original No. 01/2016-CE dated 06.01.2016, held that: -
i. Extended period of limitation was not invokable in the
absence of willful suppression;
ii. Demand for the extended period March 2010 to
February 2014 amounting to ₹1,18,40,175/- was
dropped;
iii. Demand of ₹17,13,395/- for the normal period (March
2014 to September 2014) was confirmed along with
interest; and
iv. Penalty of ₹1,00,000/- was imposed under Section
11AC(1)(a).
2. Aggrieved by dropping of the demand for the
extended period, the Department has filed the present
appeal.
3. The Ld. Authorized Representative Mr. M.
Selvakumar, appeared for the Appellant-Department and the
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Ld. Advocate Mr. Jaikumar, appeared for the
Respondent/Assessee.
4.1 The Learned Counsel appearing for the appellant
submitted that the adjudicating authority erred in holding
that extended period is not invokable. It was contended
that: -
i. Though the respondent declared classification under
CETH 9612, they never disclosed that valuation was
being done under Section 4 instead of Section 4A.
ii. Mere declaration of tariff heading does not
automatically convey the method of valuation,
particularly when Legal Metrology (Packaged
Commodities) Rules, 2011 provide exemptions in
certain cases.
iii. The respondent did not explicitly declare whether the
goods were sold to industrial/i
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