Bombay High Court to hear United Spirits plea against FSSAI IMFL sale ban

The Bombay High Court has scheduled an urgent hearing for August 10 in a writ petition filed by United Spirits Ltd challenging the Food Safety and Standards Authority of India 's (FSSAI) effective prohibition on the sale of Indian-Made Foreign Liquor (IMFL). The matter was listed on August 7 before a division bench comprising the Acting Chief Justice and Justice Gautam A. Ankhad .

A regulatory halt with industry-wide ripple effects

United Spirits, which owns popular liquor brands including McDowell's No. 1 , moved the High Court alongside another petitioner after FSSAI's directive brought IMFL sales to a standstill. Industry reports indicate that Mohan Meakin — the maker of Old Monk — has also approached the court in a related matter. A connected writ petition , WP 7422/2026, is being heard alongside the main petition, underscoring the breadth of the dispute.

The petition names the Union of India , through its ministry, as the first respondent, along with other authorities. Legal representation for the petitioners came from Senior Advocate Birendra Saraf and a team from PLR Chambers , while the respondents were represented by counsel for the Union of India and the regulatory authorities.

An expedited path to resolution

During the brief proceedings on August 7 , the bench directed the matter to be placed on the Urgent Supplementary Board for August 10 , 2026. The court's order, captured in the procedural note — "S.O. 10/08/2026 Urgent Supplementary Board" — signals that the bench recognises the pressing commercial urgency behind the petitioners' request to resume operations.

The swift scheduling suggests the court is mindful of the significant business disruption caused by the prohibition, which has halted sales of major IMFL brands across the country, affecting supply chains, distributors, and retailers.

What's at stake for the liquor industry

The core legal question before the court concerns the scope of FSSAI's regulatory authority over alcoholic beverages and whether the food safety regulator can effectively prohibit the sale of products that are legally manufactured and sold under state excise regimes. The petitioners are seeking to resume their IMFL sales pending a full adjudication of the dispute.

The outcome of this case could set an important precedent for how food safety regulations interact with state excise laws governing alcoholic beverages. For now, the industry is watching closely as the August 10 hearing approaches, with companies hoping for interim relief that would allow them to resume normal business operations.

The bench's decision on whether to grant interim relief or proceed with a full hearing will be closely monitored by stakeholders across India's alcoholic beverage sector, given the substantial revenue and employment implications tied to the IMFL market.