J U D G M E N T

Lives are changed when people connect. Life is changed when everything is connected.

-- 1[Qualcom motto]

In modern business model, success depends upon how one design or structure the business. The big shift in the business in a market economy is attributable to convergence, interdependency and technology. This era of acceleration is relatable to the afore-mentioned factors. The current model of business enterprise is deemed to be vulnerable if they (1) An American telecom enterprise fail to translate the above mentioned key factors into reality or to put them into practice. A co-operative movement representing collective ownership in their economic pursuit is no exception for the application of factors as above. While it is necessary to assert autonomy of co- operative enterprises through decision making at basic unit level, its affiliation to the central authority cannot be ignored to meet the challenges faced by it. The edifice of co-operative enterprise is built on autonomy with subsidiarity and solidarity as its bulwarks to remain independent. But that in itself cannot be decisive enough so as to remain competitive in pursuit of market interest. In as far as the u